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Not just for over-55s! M&S chairman says chain needs younger clothing

Internal report of Archie Norman’s comments during store visit comes as underperforming retailer looks poised to launch tougher turnaround plan

The new Marks & Spencer chairman Archie Norman has told senior managers that the retailer needs to cut clothing prices and that too much of its fashion is aimed at the over-55s.

During a recent store visit, Norman, who was in charge at Asda when it launched its George clothing ranges, told staff that M&S needed to attract women in their thirties as well as women in their fifties, according to an internal document seen by the Guardian.

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